Why We Started Markateing: The Vision Behind the Name
- Markateing™ Team
- Jun 16
- 2 min read
Updated: Jun 18
Unfortunately, this is a story you’ve probably heard before.
You hire one marketing person to “handle it all.” Socials. Website updates. Content. Analytics. Customer emails. The occasional spreadsheet. Oh, and can they take some photos too?
Over time, that marketer stops being your creative driver and starts being your in-house “yes” person — stretched too thin and burnt out from doing everything but real marketing.
That was me. That was our team.
We’ve worked in-house and with agencies. We’ve sat in those awkward meetings where we had no time to brainstorm, just scramble. Where creativity took a backseat to admin work. And where marketing — real, thoughtful, brand-building marketing — got buried under requests that had nothing to do with strategy.
So we started something different.
Markateing™ was built to feel like an in-house team — without becoming your internal catch-all.
We’re a creative, nimble marketing agency based in Hamilton, working across the GTA and beyond. We focus on what matters most for small businesses:
Whether you're after a one-off project or long-term support, we’re here to do the work that moves the needle — not just fill a chair.
Why the name “Markateing”?
It’s a play on “Marketing” and our founder’s name. But also — it’s a little weird. A little unexpected. And that’s intentional.
Small businesses need to stand out. Be memorable. Have personality. Our name reflects that approach — human, creative, and just cheeky enough to be worth talking about.
What makes us different?
When you work with us, you don’t get handed off. You get someone who’s part strategist, part project manager, part creative, and fully invested in making your business look and perform its best. And behind the scenes, we’ve got a handpicked crew of designers, writers, and creators who love what they do and actually want to do it.
We’re here to make marketing feel exciting again — for us and for you.
